Posted by: nmtp04carollim on: January 24, 2010
Viral marketing: It refers to marketing techniques that uses pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives through self-replicating viral processes, analogous to the spread of pathological and computer viruses. It can be a word-of mouth delivered or enhaced by the network effects on the internet. Viral promotions [...]
Posted by: nmtp04carollim on: January 24, 2010
Youtube is a video-sharing website that is used on a daily basis by people all over the world. Be it used to embarass celebrities, cause political storms,entertainment or any other random reasons. Here are some questions to tackle: 1. What kind of customer value does Youtube provide in the marketplace? What is customer value? : [...]
Posted by: nmtp04carollim on: January 24, 2010
Kidney Dialysis Foundation (KDF)’s official website: http://www.kdf.org.sg/index.aspx Kidney Dialysis Foundation (KDF) is a non-profitable charitable organization, established in February 1996 by Dr Gordon Ku who is a kidney specialist, which subsidized dialysis treatment and medical fee to help needy patients who are in financial difficulties. A holistic approach is taken when caring for patients as [...]